Getting Past The Plateau: Driving Performance From An Established Demand Planning Process

getting PASt the PlAteAU: Driving PerForMAnCe FroM An eStABliSheD DeMAnD PlAnning ProCeSS By John hellriegel Businesses implement demand planning process with sophisticated software, but often fail to drive further forecast improvements after their launch … for best results particularly radical nor do they require existing people, processes, and tools. cutting edge technology or huge These four steps are listed below: organizational changes. The ideas laid out here aim directly to get past the plateaus 1. Open the statistical black box for demand planning performance with 2. Focus on market intelligence companies need some understanding of statistical methods, focused market intelligence, challengedbased consensus meetings and actionable metrics. D D emand planning, as a means to forecast accuracy, is now widely known to be a key driver of business performance. For that reason, most businesses have invested in the demand planning process, with specific roles of a demand planner, along with a supporting software system. Some businesses include input from their sales and marketing areas in the demandplanning process. Despite this, many companies do not show continuous improvement ...