How to Use What-If Analysis in Sales and Operations Planning

In uncertain markets, what-if analysis is a must for demand and supply planning. The authors show how to use it by discussing a number of case studies, and the way to determine their impact. To make the most of this analysis, one has to go beyond standard technologies and use the one that is specific to this type of analysis. SUJ IT K . S INGH | Mr. Singh is the Chief Operating Officer of Arkieva that specializes in a software system for forecasting, S&OP solutions, production planning, inventory management, and what-if analysis. He has done work for a number of large companies in different industries. He is certified CFPIM and CSCP by APICS. JANE B. LEE | Ms. Lee is the Executive Director at Arkieva. She has wide experience in forecasting, planning, and S&OP implementation. Prior to that, she worked for 20 years at DuPont where she created and led the global S&OP process for the polymer division. In a consulting capacity, she has worked for numerous companies in paper, mining, chemical, glass, film, food processing, optical fiber, and semiconductor industries. Supply chain planning is no longer just a once-a-month exercise. In this demand-driven market, it is critical for both ...