Artificial Intelligence is Revolutionizing Demand Planning

Artificial Intelligence (AI) is revolutionizing demand planning. The key objective of demand planning is to grow and manage demand. AI provides tools to achieve both. To increase demand, AI provides tools such as dynamic pricing, personalized offerings, new channels of distribution, and Augmented Reality. To manage demand, we need to balance supply and demand, make the supply chain more agile, retain more customers, and optimize the product portfolio. In this article, I discuss how we can use AI tools to do all these much more ...