Differentiated Forecast Strategy to Optimize Forecasting Resources

The Demand organization faces the monthly challenge of forecasting future demand for every product in the business portfolio. We want our demand professionals to focus their forecasting energy in a way that adds the most value to the resulting demand plan. The Differentiated Forecast Strategy provides a framework that balances the use of statistics and sales input in a way that ensures focus is placed on those products that are strategically most important to the business.