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EUROPE: BUSINESS PLANNING, FORECASTING & S&OP/ IBP CONFERENCE
w/ Fundamentals of S&OP, Demand Planning & Forecasting Tutorial
Amsterdam, NETHERLANDS
November 15 – 17, 2023
Why Attend?
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    Why Attend

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    About Us

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    Pre-Conference Tutorial

Reserve Your Space Without Obligation

This was my first IBF conference and I'm discovering the IBF world. I thought it was a very good event. I loved the networking and sharing among practitioners. I am taking away a lot of ideas for making this move in my own organization.
A. Solis Gil, Business Collaborative Processes Director, Schneider Electric

This conference is the beating heart of the European forecasting and planning community, bringing together planning professionals from around the world for 2 or 3 days of workshop sessions, round robins, and panel discussions. 2 maturity streams are designed to implement planning in your organization or take an existing process to the next level. This is where professionals come to learn, share knowledge, and take inspiration for real change that drives competitive advantage. A community-focused event, there are multiple networking and socializing opportunities, all in the centre of Amsterdam.

  • Join the largest gathering of global professionals from all industries with S&OP/IBP, Demand Planning, Supply Chain, Forecasting, and Analytics responsibilities in Europe
  • Meet other professionals from Sales, Marketing, Finance, HR, Executive Management, and other key functions in the S&OP/ IBP process
  • Learn how to bring change to your organization for better S&OP and operations planning
  • Bring your organization to best-in-class levels in performance through better business planning & forecasting
  • Learn step-by-step from lessons learned and case studies shared by well-known global companies
  • Get instant feedback on your specific challenges and truly network during our Round-Robin Round-Table Discussions
  • Enjoy further networking during our after conference cocktail reception
  • Take advantage before or after the conference of our exceptional location in the heart of central Amsterdam
  • All this and more
See What our Participants are Saying
Event Speakers
Alina Davydova
Alina Davydova
Danfoss
Senior Manager SIOP Excellence and MDM
Alina is a Senior Supply Chain Professional at Danfoss, currently responsible for designing and describing different Supply Chain Models in Danfoss’s Climate Solution Segment. She is also a Process Facilitator for the Global S&OP process within the Segment. Before this role, Alina spent many years working within Danfoss’s global supply chain as Implementation Lead for ERP projects. Alina holds a PMI PMBOK certificate in BASIC Project Management and a Project Management Expert Certificate. She holds a Degree in Linguistics and Teacher Training and is a Certified Business Trainer.
Ana Martinho de Freitas
Ana Martinho de Freitas
BAT
Global Process Expert - Demand Forecasting

Ana is the Demand Forecasting Product Owner at British American Tobacco. Her remit covers Process, Capability & the Digital Functionality for global demand forecasting. Passionate about demand forecasting, Ana has held a variety of demand forecasting roles since joining BAT in 2007, building deep functional, strategic and commercial expertise which she has utilised to design and deliver demand forecasting transformations. She studied Applied Mathematics at the Lusiada do Porto University in Portugal.

Jeff Baker, CPF
Jeff Baker, CPF
Libra SCM
Managing Director
Jeff is a Supply Chain Planning expert with extensive experience in Demand Management, Integrated Business Planning/S&OP, and Advanced Planning and Scheduling. Jeff has extensive experience working with the world's best-known companies to improve their Supply Chain planning processes and capabilities, from design to implementation. Jeff holds a B.S. in Chemical Engineering, an MBA, and a Master of Engineering in Supply Chain Management from MIT. He is also a recipient of Supply & Demand Chain Executive’s 2019 Pros to Know award. Jeff is an advocate for advancing the Supply Chain Management field and does so through training, and speaking at IBF events worldwide. He is an IBF Certified Professional Forecaster (CPF).
Dr. Sven F. Crone
Dr. Sven F. Crone
Lancaster University
Assistant Professor in Management Science

Prior Roles

  • Expert in forecasting, with more than 15 years of expertise in both its theory and practice
  • Trained more than 500 demand planner
  • Consulted with industry leaders on improving forecasting methods, systems and processes

Industry Involvement

  • Published in over 40 scientific publications
  • Received international awards for developing new forecasting algorithms
  • Regular speaker at IBF conferences
Eric Wilson, ACPF
Eric Wilson, ACPF
Institute of Business Forecasting & Planning
Director – Thought Leadership

Prior Roles

  • Escalade Sports: Director of Demand Planning
  • Berry Plastics: Director of Demand Planning
  • Tempura Sealy International: Director of Demand Planning & S&OP

Industry Involvement

  • Frequent speaker and panelist for many executive forums and professional conferences
  • Written numerous articles in publications including The Journal of Business Forecasting and APICS Magazine
  • Author of the books Cultural Cycles and Predictive Analytics for Business Forecasting & Planning

Award

  • IBF Excellence in Business Forecasting & Planning

Certification

  • IBF Advanced Certified Professional Forecaster (ACPF)
Chris Turner
Chris Turner
StrataBridge
Co-Founder
Chris works with a range of clients worldwide, across industry sectors, on strategy development, innovation and joined-up decision-making. A highly respected facilitator, Chris has a unique ability to understand and simplify complex business issues and opportunities and translate these into action. He has worked with leadership teams around the world, helping them to articulate, share and realize their strategies through aligning the organization, integrating decision-making and capability building.
Jonathon Karelse
Jonathon Karelse
NorthFind Management
CEO

Prior Roles

  • Recognized thought leader in demand planning and S&OP and is CEO and co-founder of the consultancy NorthFind Management

Education

  • Graduate of the MIT Sloan School of Management
  • Member of the 2019 Management Excellence cohort at Harvard Business School
  • Member of the Harvard Business Review’s Advisory Council

Industry Involvement

  • Long-term contributor to the IBF’s body of knowledge, with a specific focus on forecasting metrics, decision making, and behavioral science
  • Author of the Amazon #1 Best Seller for his book, Histories of the Future: Milestones in the Last 100 Years of Business Forecasting
Sefa Sağlam
Sefa Sağlam
Haier Europe
Central Demand Planning Manager

Sefa is Central Demand Planning Manager at Haier Europe where he leads the central demand planning and statistical forecasting program for the Candy, Hoover and Haier brands. Prior to Haier Europe, he worked for Suominen Corporation, SC Johnson, Sealed Air and Reply Consulting in various demand planning and supply chain roles. Sefa holds a B.Sc in Mechanical Engineering from Istanbul Technical University and an M.Sc. in Management Engineering from the Polytechnic University of Milan.

Garry Lim
Garry Lim
Hempel Coatings Asia
Regional Demand & Planning Manager
Garry is an established professional with over 20 years of operational and commercial experience across multiple industries in APAC with responsibilities for supply chain management improvement initiatives. He has a strong functional knowledge in Supply Chain Optimisation, Inventory Optimisation, Change Management, Lean Six Sigma Implementation (Green Belt Certified), Sales Operations Planning, Demand Planning, as well as Procurement Risk Management. Garry possesses a robust track record in driving end-to-end supply chain management programs and has a proven ability to lead and manage large cross-functional and multicultural teams. He is an effective communicator with strong people management skills and the ability to liaise with stakeholders and commercial teams, which is key for managing change resistance to deliver optimum operational efficiency.
André Machado
André Machado
Essity
Supply & Demand Planning Manager South Latam
André Machado is currently Head of Supply, Demand & Foreign Trade Operations in Southern Latin America at Essity. He leads all S&OP & S&OE programs for Professional Hygiene and Consumer Goods, representing 84% of businesses in the South Latin America region (6 emerging markets) with double-digit growth. He also leads the foreign trade team driving operational excellence across all international trade operations. Prior to Essity, Machado worked for Ingredion and IBM. He has several specializations in different countries (China, Italy and Brazil) and has a degree in International Relations from the Federal University of São Paulo, Brazil.
Ali Alshehri
Ali Alshehri
Aramco
Demand Forecasting Process Lead, Domestic Sales & Marketing Department
Ali is a forecasting specialist with extensive experience in the Oil & Gas sector. He has led the implementation of an advanced demand forecasting solution of refined products for the entire kingdom of Saud Arabia. Ali worked on several digitization projects and participated in the development of a companywide digitalization roadmap.
Christopher Cole
Christopher Cole
Beiersdorf
Project Manager Demand Planning
After starting his career at Unilever where he worked in various production and planning roles, Chris joined Beiersdorf’s South African Affiliate in 2011 as a Demand Planner. In 2015, he moved to Procurement for 2 years, after which he returned to the Planning world in a combined Demand and Supply Planning role. In 2019, he took a short-term contract as a Demand Planner for BDF in the USA before transferring to the company headquarters in Hamburg, Germany. Here he works as Project Manager in the Global Planning Team. Chris holds a degree in Business Logistics & Purchasing from the University of KwaZulu-Natal, South Africa.
Event Speakers
Alina Davydova
Alina Davydova
Danfoss
Senior Manager SIOP Excellence and MDM
Ana Martinho de Freitas
Ana Martinho de Freitas
BAT
Global Process Expert - Demand Forecasting
André Machado
André Machado
Essity
Supply & Demand Planning Manager South Latam
Conference Schedule
Download Schedule
(PDF, ~2mb)
  • Pre-Conference Tutorial
    Nov 15, 2023
  • Conference Day 1
    Nov 16, 2023
  • Conference Day 2
    Nov 17, 2023
  • Exam Day
    Nov 17, 2023
IBF Members Only
12:00 PM - 1:00 PM
Morning Refreshments & Tutorial Registration
1:00 PM - 5:00 PM
FUNDAMENTALS OF DEMAND PLANNING & FORECASTING TUTORIAL (IBF MEMBERS ONLY– FREE)

ROLE OF FORECASTING IN THE ORGANIZATION

  • Benefits and its impact on supply chain, management decisions, financial plans
  • Responsibilities/Accountability
  • Consensus development and management support
  • Relationship to other decision and planning processes
  • Cross-function participation and involvement

S&OP & FORECASTING PROCESS

  • Process design and interfaces
  • Cross-functional involvement and consensus building
  • Forecaster competencies & skills
  • Forecast user Information needs
  • Risk and error tolerances

FORECAST ERROR MEASUREMENT

  • Importance of error measurement and analysis
  • Sources and remediation of error
  • Interpretation and application of error metrics
  • Mean Absolute % Error (MAPE)
  • Weighted Mean Absolute % Error (WMAPE)
  • Error analysis and cost of error

DATA MANAGEMENT AND DATA CLEANING

  • Data identification and definition
  • Structure of time series data
  • Data collection and analysis
  • Identifying and adjusting for anomalies

HOW TO FORECAST WITH TIMES SERIES MODELS – THE MOST WIDELY USED METHOD OF FORECASTING

  • Importance of pattern identification
  • Time series model development
  • When to use time series models
  • Advantages and disadvantages of time series
  • Event adjustments and when to use
  • Underlying assumptions
  • Widely used time series methods – averages, naïve model, exponential smoothing, decomposition, trend, seasonal, and other time series methods

HOW TO FORECAST WITH REGRESSION ANALYTICS – FORECASTING AND EVALUATING CAUSES OF VARIATION IN DEMAND

  • When to use Regression
  • Advantages and disadvantages
  • How to build a regression model for demand
  • Application in estimating effects of promotions, pricing, advertising, and other program actions
  • Using regression methods in conjunction with time series forecasting

NEW PRODUCT FORECASTING – FORECASTING OVER LONGER TIME PERIODS WITH GREATER UNKNOWNS

  • Challenges of New Product Forecasting
  • Opportunity identification and evaluation
  • Product lifecycle structure and estimation
  • Qualitative forecasting methods
  • Diffusion models
  • Quantitative forecasting methods
  • Expected error and accuracy

MS-EXCEL will be Used for Demonstration Exercises. Bring Along Your Laptop (Optional)

Speaker photo
Eric Wilson, ACPF
Institute of Business Forecasting & PlanningDirector – Thought Leadership
Pricing
Onsite Rate
(Expires in 0 days 0 hours)
SILVER PACKAGE
$2,099

Member’s discount: -$100

€2,204
GOLD PACKAGE
$2,399
€2,519
4th FREE - GOLD GROUP
Best Value (Group) (4 persons for price of 3)
$7,197
€7,557
GOLD CPF CERTIFICATION PACKAGE
Best Value (+CPF Certification)
$3,649
€3,832
GOLD GROUP PACKAGE
(2 PERSONS)
$4,698
€4,933
SILVER GROUP PACKAGE
(2 PERSONS)
$4,098
€4,303
PRE-CONFERENCE WORKSHOP: 1-Day Fundamentals of Demand Planning & Forecasting Tutorial
(IBF MEMBERS ONLY)
ADD-ON: Certificate in S&OP/ IBP
$899
€944
S&OP/ IBP & FORECASTING CONFERENCE
16-17 NOVEMBER 2023
COCKTAIL RECEPTION
16 NOVEMBER 2023
REFRESHMENTS & LUNCH
FORECASTING & PLANNING TUTORIAL
15 NOVEMBER 2023 (ACTIVE IBF MEMBERS ONLY)
IBF MEMBERSHIP
(1 YEAR)
CPF CERTIFICATION EXAMS
3 EXAMS
BOOK: FUNDAMENTALS OF DEMAND PLANNING & FORECASTING
FREE SHIPPING
Sponsors
Exhibitors
QAD DynaSys
cubewise
Iqast
Neways iPac
Upcoming Events & Trainings
December 4 – 6, 2024
New York/ New Jersey
w/ Hands-On Predictive Analytics and Use Of Big Data Workshop...
Event Location
DoubleTree by Hilton Amsterdam Centraal Station
Oosterdoksstraat 4, 1011 DK
Amsterdam
NETHERLANDS
+31-20-530-0800
IBF Group Rate is only available via the housing link.
If dates are unavailable via the link, please email info@ibf.org for further assistance.
Hotel Room Rate: 229.99€/ night + tax
Book My Accomodation

TERMS & CONDITIONS:

  • PAYMENT: Payment in full is required prior to the scheduled date of IBF event. Unless payment is received before the start of the scheduled event, your registration will be canceled.
  • CANCELLATION POLICY: All cancellations must be received in writing a minimum of 15 days prior to the scheduled IBF event. Cancellations received less than 15 days prior to the event are subject to a $195 (USD) service charge. However, the fee is waived if a credit is selected. For cancellations made on the event date or thereafter, a credit will be applied, no refunds. If you have received training material for the event, then regardless of time before the event, only a credit will be given, no refunds. Furthermore, if your package includes IBF Membership, membership is non-refundable. Therefore any approved refunds that include IBF Membership will be returned minus IBF Membership at the advertised price.
  • MATERIALS: Any materials delivered by IBF in reference to this program are for personal use only.
  • SPEAKERS: The Institute of Business Forecasting & Planning - IBF, reserves the right to substitute, eliminate, and/or reschedule sessions and speakers if necessary.
  • Plus, as a registrant or speaker, you agree that you may be included in group pictures or videos taken at the event that could be used for IBF services, including marketing in the future.
  • For event packages that include IBF membership, registrants will be billed annually for each member. Membership can be cancelled at any time by unselecting membership renewal on your IBF profile.