If you're forecasting with shipment data, this free webinar is a great opportunity to improve your forecast accuracy and demand plans. By using consumption/POS data, we're using the real demand signal in our forecasts which allows us to see drivers of demand like store placement, promotions and price.

Meredith Cannon, Director of Integrated Business Planning at Campbell Snacks, will draw on her own experience and reveal how to get started with consumption-based forecasting. With practical steps and real-world examples, you'll be in a position to implement it in your own organization. This webinar is interactive so get your questions ready for Meredith.