IBF Video S&OP Unplugged: Social Media Data, Product Lifecycle Management & Career Pathways
Leaders in demand planning, forecasting, and S&OP discuss the opportunities and challenges they're facing today.

Leaders from Coca-Cola, Crocs and Puma discuss career pathways for young planning professionals, recruiting the right skills, product lifecycle management, and making sense of social media data to improve forecasts.

Become a member to watch the unplugged session in full or create an account to see a few chapters.


Video Outline:

  • Talent Management
  • Career Pathing
  • Talent Retention & Demand Planning Being a Feeder for Other Functions
  • Product Life-Cycle Management
  • Sifting Through the Noise & Big Data
  • Analyzing social media for Better Planning & Forecasting
  • Why Come to IBF Conferences
author
Todd Gallant, ACPF
Vice President of Global Planning
Crocs
Todd has extensive experience in coordinating demand planning processes and S&OP. He was involved in Finance, Customer Service, Supply Chain, and Sales Planning. He is an Advanced Certified Professional Forecaster (ACPF) and holds a BS degree from Boston College and an MBA from University of New Hampshire with a focus in Supply Chain Management and Marketing. Todd is also a member of the Institute of Business Forecasting & Planning (IBF) Board of Advisors, and has served as a keynote speaker & panelist for IBF Executive Forums and conferences. Todd has also published in the IBF's Journal of Business Forecasting.
author
Sara Park
Vice President, End-to-End Integrated Planning
The Coca-Cola Company
Sara has over 15 years’ experience in various planning roles at Heinz, Georgia-Pacific and now The Coca-Cola Company, where she has spent almost 6 years in Finance, Supply Chain, and Business Transformation. Her latest role is in North America Finance as leader for Volume and Revenue Forecasting. Before taking this position, Sara led teams in the Planning Center of Excellence for Supply Chain & Logistics, Integrated Business Planning, and Product Lifecycle Management, where Product Lifecycle Management processes were tightly integrated with S&OP and Shelf Planning. Having managed teams and developed professionals for over a decade, she is an advocate of mentoring, coaching, and sponsoring talent. Sara holds a degree in English from the University of California and an MBA from Case Western Reserve University.
author
Joseph Eschenbrenner, ACPF
Director of Demand & Supply Planning
Puma
Joe Eschenbrenner serves as Director of Demand Planning for Puma North America. Joe's current responsibilities are focused in multiple areas, driving "Speed to Market" and "Holistic Operational Efficiency". He manages Demand and Supply Planning, Merchandising Operations, and Sales Allocations. Prior to joining Puma, Joe was the Global Manager of Demand Planning for the Timken Company which serves diverse industries including Automotive, Heavy Truck, Off Highway, Rail, Wind Energy, Heavy Industries, Power Transmission, Industrial Distribution and Automotive Market. Joe holds an MBA and Master's Degree in Finance from Rensselaer Polytechnic Institute (RPI) as well as a B.A. in Mathematics and Statistics from the University of Connecticut. Joe is a past President of the Automotive Market Research Council and has achieved IBF's Advanced Certified Professional Forecaster (ACPF) designation.
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