Too Far, Yet Too Late: Overcoming the Long-Term Forecast Dilemma to Successfully Plan for Longer Time Horizons
You will learn:
- How to avoid the usual long-term trap of “too far to take a decision”, yet still taking decisions too late
- How to make mid and long plans that drive the strategic decisions of your company
- How to deal with huge amounts of data and extracting the right information through simple correlations
- How STMicroelectronics approaches long range forecasting by focusing on risk/opportunity, and what if scenarios
- Lessons learned from STMicroelectronics’ journey in long rage forecasting (Europe’s largest manufacturer of semiconductors)
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Massimo Magliocco
Strategic Planning Director
STMicroelectronics
Massimo has extensive experience in S&OP and business management in high-tech companies. He is currently head of medium and long-term forecast activity in the Central Planning Department of STMicroelectronics, based at the Geneva headquarters. He is responsible for analysing medium and long-term business demand, assessing risk and market opportunities to support the Manufacturing Strategy, and preparing analyses and scenarios to drive wider company strategy. He moved into this role from a position managing the advanced STM Optoelectronic lab in Castelletto, Italy. Massimo has a strong technical background in Semiconductors and helped set up the current STM mid and long-term planning process. Before starting work at STMicroelectronics, he held project management roles at Italtel and Siemens. Massimo holds a BA in Physics and a Masters in Material Science from Milan University.
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