Anne-Laure is the Director of Demand Planning & Commercialization at Mondelēz Canada, leading the forecasting team and being a key contributor to the IBP process. She began her career at Mondelēz France where she built extensive commercial expertise from sales rep to category lead. She then moved into the Canadian business unit in 2015, and held roles in shopper marketing, category & revenue planning, as well as key account management. In January 2020 she joined the supply team as the demand planning lead for all Mondelēz categories where she is currently leading the transformation of Mondelēz Canada’s demand planning processes, structure and systems. Prior to Mondelēz, Anne-Laure held roles at Danone and Sony. She holds a degree in marketing from Lund Universitet, in Sweden, and a Master’s degree in business from NEOMA, France.